Google has introduced a new update that lets users leave reviews using nicknames instead of their full names. This change is set to increase the number of reviews businesses receive by making customers feel more comfortable sharing their experiences. For Google business owners, this update offers a fresh way to build trust and encourage honest feedback.

Reputation extortion is on the rise, posing a significant threat to businesses today. Scammers may threaten to inundate your business with negative reviews unless you pay them. If you encounter such threats, do not comply. Instead, document all communications, report the incident to the relevant platforms, and seek professional help if necessary. A solid base of authentic reviews, along with open communication with customers, can help shield your business from these attacks.

In our fast-paced digital world, a business's reputation often stands as its greatest asset. Yet, with the growth of online platforms, this valuable resource is increasingly under threat from reputation extortionists. These scammers can threaten to inundate your business with damaging negative reviews unless you pay them off. This blog post examines the alarming rise of reputation extortion, when to be on guard, and how to effectively protect your business.